AI NewsMeta Pulls Muse AI Image Feature Less Than a Week After User Backlash Highlights Privacy Risks

Meta Pulls Muse AI Image Feature Less Than a Week After User Backlash Highlights Privacy Risks

2:08 AM IST · July 15, 2026

Meta introduced a new Muse Image feature last week, based on the firm's first AI model from the tech firm's Superintelligence Labs. The feature lets users reuse “publicly available” content, which has been posted by Instagram users. This AI-generated content can then be shared with others on various Meta-owned platforms, including WhatsApp and Facebook. This drew criticism from Instagram users, highlighting the privacy risks the newly added functionality poses. Now, the US-based company has updated the original blog post to announce that the feature has been removed. However, it did not address the highlighted privacy concerns.